Analyze performance across different varying user dimensions in one place. Adopt tactics that others can't on their own.
Retention, revenue, ROI - Tenjin's dashboard organizes all your advertising campaigns so developers can see what's working and what isn't, side-by-side by any metric they want
Growth means many campaigns across lots of channels. Traditionally developers use Excel or BI tools to aggregate their growth data from different channels. This approach has three main challenges. For one usually wrangling all those campaigns into a spreadsheet so that they can compare their performance is a recipe for human error and frequent bugs. Secondly, this approach creates a significant daily and weekly overhead for growth teams. Thirdly, in most cases growth teams lose access to user-level data and only receive limited aggregated data sets.
Instead, the free Tenjin ROI Dashboard gives you a panoramic view with unparalleled data depth. It organizes all your advertising campaigns so developers can see what’s working and what isn’t, side-by-side. You can see everything that’s happening, as it’s happening. This provides you with the power to quickly identify campaigns that pose a threat to your ROI. You also have the ability to spot opportunities to double down on campaigns that are promising.
We worked with other vendors in the past, but we chose Tenjin because they are more flexible with their plug and play solution. It's the first platform where we can easily follow the ROI of different campaigns and the first that let us create custom events to target high-value users. Tenjin has given us the insights and confidence to scale our user acquisition campaigns and grow our business.
Kevin Yoon, CTO & Co-Founder, Frenzoo
If you make money by showing ads, we have you covered.
For every additional $1 in ad revenue that comes in, you’re able to recycle that back into your apps’ growth. Don’t forget, ad revenue can also contribute to your install base.
With DataVault you’re able to build predictive models and understand exactly how Ad Revenue can contribute to your app. Understand the impact showing ads can have to users. Some of our customers use DataVault ad revenue data to optimize which ads to show users or which users to not show ads at all.
Developers spend a lot of time trying to get a deep understanding of what their most valuable user segments are.
Because of the popularity of Facebook and the high prices of the channel, many accomplished developers use Facebook’s Marketing API, connect it to their own data warehouses and create custom Lookalikes with their data science & BI teams.
This is where Tenjin comes in. Because Tenjin’s DataVault provides you access to event and user-level data you can slice and dice your data with unlimited possibilities and create unique types of campaigns.
We worked with other vendors in the past, but we chose Tenjin because they are more flexible with their plug and play solution. It's the first platform where we can easily follow the ROI of different campaigns and the first that let us create custom events to target high-value users. Tenjin has given us the insights and confidence to scale our user acquisition campaigns and grow our business.
Kevin Yoon, CTO & Co-Founder, Frenzoo
With the right growth data infrastructure it becomes feasible for smaller teams to bid for niche keywords such as "Chicken Masala Boston" instead of "Indian Restaurants" at scale
Because many of the top keywords are costly, our advanced clients choose to run strategies for hundreds of thousands of keywords with low CPI’s. Instead of bidding for expensive keywords like ““burger”” they bid on multiple keywords such as ““the best burger in NY”” that are used less and have less traffic. The flip side of this strategy is that to get enough search volume and results developers end up managing tens to hundred of thousand low-volume well-priced keywords. Creating and keeping up an advanced keyword growth data infrastructure is costly. Very often this strategy is also a bet from an advanced developer that their competitors won’t be putting as much effort and resources as they do.
You can retrieve all the keyword growth data you need from Tenjin’s DataVault with a single query from a our data warehouse. It’s that easy.
